Category: Marketing
A recent episode of “30 Rock” celebrated Leap Day by crafting a hilarious character to embody the spirit of the day, the Mariana Trench-dwelling Leap Day William. Maybe you …
Back in January when Google Search Plus Your World debuted, the SEO community spiraled into a fear-mongering frenzy. Meanwhile, everyday searchers scratched their heads in confusion, wondering why their …
“Everybody’s working for the weekend” isn’t exactly true anymore. With everyone accessible all the time, nights and weekends don’t always offer the same respite from professional life that they …
You know Foursquare as the check-in social network. But what about the pre-check-in social network? Behold: Forecast, a fun and simple way for friends to share where they’re going. If …
On Friday afternoon we headed down the street to the offices of Google Chicago for the Community Manager UNconference, a participant-driven meeting focusing on the community management role. We …
With more than 500,000 apps at our disposal, it’s easy to become distracted and waste time on games and social networks. Still, we can’t seem to get enough of …
Right when you get used to your new gadget/app/social media platform/insert fickle tech item here, BOOM here comes another update, leaving you with a whole new interface to get …
It’s been around since 2009, so if you haven’t made time to get acquainted with Hunch, it’s high time you did. Working off of a core algorithm that was …
You know Quora, right? That magical place you can go to ask questions and count on getting what, for the most part, are legitimate answers? Answers to our burning …
We’ve grown accustomed to review apps and sites like Yelp and their, often, lengthy reviews. One app is looking to put the brevity back into the art of the …
Maybe Google+ isn’t just for us tech geeks anymore. Unless, of course, you count the world’s top 100 brands as geeks. Google officially launched Google+ Brand Pages on November …
A strange phenomenon is occurring in the tech world. Despite less than ideal unemployment rates and the sizable crowd of recent grads looking for work, the talent pool seems …
Although a 9-5 job adds stability and a sense of routine to life, it doesn’t always add excitement. Sometimes it can be difficult to make it through the day …
The public relations and advertising industries have found themselves in a similar adapt-to-digital-or-die predicament. The folks at Forrester’s Interactive Marketing blog seem to think that the issue is unique …
In the spirit of Friday, let’s delve into some iPhone generated, GIF-style fun. Isn’t that the best kind? Meet Cinemagram, an application that creates subtly animated images on your …
Landing pages are a great mechanism for drumming up interest in your product. We generally recommend simplicity, flawless UX and a clear call to action for landing page success. But …
The talking heads at Facebook tell us that the new Timeline design will change brand pages for the better, increasing engagement and enhancing the way brands can tell their …
Pinterest has been dominating web dialogue lately, with marketers, brands and fans alike gushing over its success, its design and its exponential increase in users (including us…twice). Although users of …
Back in June when Google rolled out the exclusive first round of G+ invitations, I was dead set on getting my hands on one. When I finally (a whole …
February 14 is upon us, and there are sure to be flower deliveries and plush baby animals aplenty. But what if your Valentine’s Day isn’t filled with twinkling eyes …
LinkedIn recently announced that they’ve reached the milestone of 150 million members. Reach alone makes this network a worthwhile platform for any executive, but the professional network also offeres …
Over the weekend, Instagram made a few slight changes ranging from basic interface tweaks to new photo editing tools. Below we’ll highlight the new features to make sure you’re getting …
The smartphone has turned many of our technology-based fantasies into reality. Not only can we track our travels with GPS, browse the Internet at a moment’s notice and speak …
These days it seems that Pinterest posts are lurking around every corner of the interwebs. Actually, they’re not so much lurking as jumping and yelling CLICK ME! We’ve got …
Thanks to our tech-heavy society, we have the luxury of having information immediately available to us whenever necessary. But sometimes we find ourselves wanting to dig deeper into a …
As we bundle up and try to avoid pink-drenched Hallmark stores for the next week, a welcome breather from the cold draws closer for both those in their early …
The buzz about up-and-coming, visually-based social networks like Pinterest, Tumblr and Instagram is overwhelming these days. They’re cool to play with, hip to use and fun to look at, …
Getting in front of C-suite executives is an essential yet precarious step in the B2B sales cycle, and as these decision makers change the way they spend time online, …
If you’re anything like us, in the last three weeks you’ve read a million-and-a-half articles with sensationalist titles like the ones above. Do or die mentality and “must-read” articles …
Basecamp is a web-based project management tool by Chicago web application company 37signals. Their to-do lists, messaging, file sharing and time tracking services help teams get things done. But …