How Craft Beer Uses Social Media to Take on the Big Guys

Craft beer uses unconventional, but effective techniques on social media to take on big brewers. Learn a few of these techniques in this article.

By |July 11th, 2014|Social Media Marketing|Social Shares: 2

How to Deal with Negative Comments on Facebook

Don’t know how to respond to a “Negative Nancy” on your Page? Here’s how to handle negative comments on Facebook.

By |July 10th, 2014|Social Media Marketing|Social Shares: 1
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    How Confirmation Bias Holds Back Your Digital Marketing Campaigns

How Confirmation Bias Holds Back Your Digital Marketing Campaigns

Confirmation bias can keep you from recognizing problems with your campaigns. Learn to overcome confirmation bias for more successful digital marketing.

By |July 9th, 2014|Digital Marketing|Social Shares: 0

5 Winning Back-To-School Campaigns

Getting ready for a back-to-school marketing campaign? Check out five brands who do back-to-school marketing right.

By |July 8th, 2014|Digital Marketing|Social Shares: 5
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    Facebook’s Emotional Manipulation Study and Marketing Ethics

Facebook’s Emotional Manipulation Study and Marketing Ethics

Facebook recently got into hot water over its emotional manipulation study. What lessons on marketing ethics can marketers glean from Facebook’s mistake?

By |July 3rd, 2014|Digital Marketing, Social Media Marketing|Social Shares: 4
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    Twitter (Finally) Introduces Ad Module to Boost App Installs & Engagement

Twitter (Finally) Introduces Ad Module to Boost App Installs & Engagement

The new Twitter app install ad module pushes installs and engagement, and only charges advertisers when users actually do one of the two.

Is Your Office a Great Place to Work? Let Your Fans Know

If your office is a great place to work, letting your fans know about what makes you great can help build brand loyalty, and drive engagement.

By |July 2nd, 2014|Content Marketing|Social Shares: 4

3 Examples of Great Facebook Promotions

To better engage your audience with Facebook promotions, we look at a few great examples.

By |July 1st, 2014|Social Media Marketing|Social Shares: 2
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    Independence Day Instagram Challenge Seeks Patriotic Selfies

Independence Day Instagram Challenge Seeks Patriotic Selfies

The National Archives are bringing patriotism to social media with their Independence Day Instagram challenge.

By |July 1st, 2014|Social Media Marketing|Social Shares: 4

Crowdfunding Sites: Which is Right for Your Business?

How do you choose the right crowdfunding site for your business? We take a look at some of the top crowdfunding sites to help you get your campaign rolling.

By |June 30th, 2014|CRM|Social Shares: 5