Month: October 2012
A few weeks ago, we praised eBay’s revamped (and decidedly Pinterest-inspired) appearance. eBay has also introduced a sleek new app called eBay Fashion, which gives mobile users even greater …
Landing pages continue to evolve in both use and complexity. Brands and agencies alike are using landing pages to educate and convert customers in new and exciting ways. lonelybrand …
The SES Conference will make its way through the Windy City this November. The three-day conference is designed for experienced marketing and advertising professionals, offering over 50 sessions to provide insight, …
Aspiring to launch your own startup? There are a few things you should know before taking the big step of launching your product or service. Lucky for you, you …
We know that there are a variety of ways to celebrate your brand’s birthday, but MINI’s Not Normal campaign, may be our favorite yet. “We’re celebrating 50 years of …
According to a survey of 300 SMBs from BIA/Kelsey, small to mid-sized businesses plan to increase digital marketing budgets in the coming months. To wrap up 2012, SMBs are using a multichannel approach to …
Lately, we’ve highlighted successful and interesting crowdfunded projects, and given advice for raising votes and pledges for your own crowdfunded projects. We’ve also enjoyed looking back on the world …
Americans do a good deal of reading on mobile devices these days, so it’s no surprise that 75% of smartphone users prefer mobile-friendly sites. If your brand is looking …
The remaining days and hours in a campaign or project can be excruciating. Whether it’s an attempt to secure those last few essential pledges on a KickStarter campaign, or …
If it feels like the 2012 election has taken over the web in a way unlike any previous election, it’s because it has. According to data from iProspect, it’s …
As of October 23, the reimagined stumbleupon.com is now out of Beta and available to all users. Since the social discovery engine released a Beta version in September 2012, …
Content marketing has become an even more valuable tactic for marketers. Effective content marketing can lead to audience engagement, lead gen, sales and building a larger audience for brands. …
Contrary to popular belief, young Americans are reading more than their Twitter feeds. Millennials may be known for ever-shrinking attention spans, but studies show we’re still picking up books …
We first wrote about visual.ly as an awesome resource for brands looking to quickly create an infographic earlier this year. Since then, it has expanded its collection of attractive …
Are your email marketing campaigns falling victim to faulty timing? Studies show that email has an extremely short shelf life – the longer your email sits an a recipient’s inbox, …
As Black Friday and Cyber Monday continue to merge into a four-day shopping spree, it becomes more and more important for brands to let consumers know what promotions they …
Music industry analytics company Musicmetric recently released the Digital Music Index, a study examining the trends and preferences of music fans around the world. Gregory Mead, global CEO of Musicmetric …
Last week, we took a look at four classic scary silent movies to get you in the Halloween spirit. If you’re already eager for more, here are four more …
Every four years, the U.S. finds itself divided and categorized into red and blue states. Although the presidential election tends to highlight the country’s political and idealistic differences, the …
We love coffee almost as much as we love iPhones. Or maybe vice versa. Anyway, here are five apps that bring the two together in sweet, sweet iPhone-coffee harmony. …
We’ve seen brands take an interesting approach to Pinterest in the past, but it takes some strategizing to create a profile that continues to interest and engage followers. Genealogy …
Earlier this week OpenTable announced that they are introducing a tool for restaurants to build free, mobile-friendly sites to help restauranteurs capitalize on the shift to mobile. Powered by …
Earlier this month, LinkedIn unveiled its list of the most in-demand employers around the world for 2012. Culled from data from LinkedIn’s 175 million+ users, the site took a …
The SES Conference will make its way through the Windy City this November. The three-day conference is designed for experienced marketing and advertising professionals, offering over 50 sessions to …
As more and more consumers become smart device users, brands continue to increase their spending for mobile advertising. According to a new study from Pricewaterhouse Coopers and the Interactive …
Women yield some serious power when it comes to product sales. Not only are we responsible for 75-85% of all consumer purchases, we’re also a dominant demographic on mobile social media, …
Small businesses have been at the heart of many debates in recent weeks. Although the recession and jobs crisis have made it increasingly more difficult to run a successful …
In the past few weeks LinkedIn has rolled out a number of updates to help companies give a good first impression and boost and engagement on the professional network. …
With pop-up costume shops appearing overnight all over the city, it’s clear that Halloween is quickly approaching. While many networks are celebrating by launching their own Halloween-themed marathons, why …
We’ve seen brands think of new and exciting ways to use social media to engage their audiences, but when a group takes to Twitter or Facebook to promote wellness …