Month: May 2014
It's hard to know what image dimensions work best for each social channel. That's why we put together this social network image cheat sheet.
There are lots of free resources that you can use to get your content marketing campaign going. Here are six of our favorite free content marketing tools.
Implicit app posts are on their way out and explicit app post are on their way in, all thanks to a Facebook algorithm change. Here's what you need to …
Memejacking has become a popular tactic amongst content marketers. However, it can be a tricky tactic to implement. Learn best practices for memejacking.
How can you ensure your promotion get the most participants possible? Create a mobile-friendly Facebook sweepstakes.
Thanks to brand ambassadors, you can have the praises of your product or service being sung almost constantly. Read on to learn more about loyal consumers.
You have graduated from college and you have decided you want to work in social media. If you want to get a job in social media, here are some …
Content marketing is about to enter a brave new world that focuses more on engagement than text-dense white papers. Enter quizzes and interactive pages.
Don't have an email marketing client? Don't worry. Boomerang for Gmail lets you schedule messages for free.
Advertising on Tumblr has many potential benefits. Ads on Tumblr are non-disruptive and evergreen. What do you need to consider when advertising on Tumblr?
We've looked at great digital marketing courses in the past. Here are a few more that beginners and advanced users can benefit from.
Marketers and journalists have a reputation for clashing over content creation and marketing. Read on to find out how they can work together.
Content marketing works for brands. It's powerful, it's effective, but so many businesses struggle with the demands that come with producing content.
Don't have the time or means to put together an event-focused microsite? Here's how to promote and organize your conference on Pinterest.
Which blogging platform is right for your brand? We examine some options including Blogger, Wordpress, and Tumblr.
What do the Instagram ad rules mean for advertisers? It's time to start thinking outside the box.
Sometimes it just doesn’t make sense for brands to share certain types of content, even if that type of content is a proven winner like pictures of puppies.
Alignable is a new social network allowing local business owners to connect with other business owners in their community.
One great way of getting your garden design and landscape business into the public eye is regular digital marketing.
Perhaps the biggest challenge in social media advertising is trying to figure out which social networks you should invest your money on.
When your income is tied to the success of your ecommerce site, you need to focus on all the elements of it, especially when it comes to site search.
If you want your IT company to bring in more business, you have to promote it.
A digital marketing pioneer, Burger King's Subservient Chicken has returned for his 10th anniversary.
When it comes to content marketing, sincerity trumps cynicism every time. Learn why it's important to be sincere and never cynical as a marketer.
Google and Amazon are gearing up for a toe-to-toe ecommerce battle royale. Who will reign supreme in the world of online shopping?
A law firm must create a brand image that the consumer associates with these characteristics. This is where digital marketing enters the equation.
Initially thought of as a community-building platform, it appears that Facebook is destined to shift toward content publishing from a marketing perspective.
Cinco de Mayo, Kentucky Derby, May the 4th, all are great opportunities for real-time marketing. Take a look at our favorite picks from the weekend.
Snapchat moves to join the social media big leagues. Can they survive the pitfalls that have landed their predecessors in the social graveyard?
By giving your content marketing a central, distinctive brand voice, you begin to build audience curiosity and loyalty.