The new LinkedIn Article feature has made it easy for users to search and find content related to their industry.
Month: December 2013
As Twitter announced the addition of Promoted Accounts to users' timelines, it has become clear that marketers will have to pay to play in social media.
Both Instagram and Pinterest appeal to unique audiences who, if approached correctly, can be a great benefit your business.
Does your brand place a digital wall between their ecommerce and social strategies? Integrate social with ecommerce using these four steps.
Pinterest is no longer just a great site for ecommerce conversion. It is rapidly becoming an important channel for social sharing.
We are living in the golden age of the video blog. Video blogs, when they are done right, can be an integral part of your content marketing strategy.
Make sure your content speaks with a credible voice. Use these tips to avoid simple content mistakes and write more effective posts.
Before we bid 2013 adieu, we wanted to take a moment and see what the top 10 lonelybrand blog posts of 2013 were. Here's what we found.
Online retailer Nasty Gal shows how to have fun with your holiday marketing.
There's a new niche social network that could potentially give Pinterest a run for its money in the realm of design and home decor. It's called Dsg.nr.
Are teachers your target audience? Learn the best practices for marketing to educators on Pinterest.
iAcquire and SurveyMonkey teamed up to find out the role social media played in movie goer's decision-making process.
One of our favorite infographic makers, Infogram, has announced that it will soon launch the world's first video infographic creator.
Where do teenagers spend time online? Here is a list of five social sites teens love.
Pinterest once represented the best opportunity museums had to put their works on display online. Now they can create online exhibits with Google Open Gallery.
"Welcome to Night Vale" is one of the most popular podcasts in the United States. Here are five marketing lessons managers can learn from its success.
Last week, Instagram launched Instagram Direct. Here's how it can affect brands.
Even with social login trends in mind, there's one major issue that marketers could still run into -- catering to very different audiences with social logins.
It seems that in the world of content marketing, rather than focusing on the grind -- doing lots of little things and achieving many small successes -- some marketing …
The "Game of Thrones" Twitter account set themselves up for an incredible day of laughs with #RoastJoffrey day event. Several brands couldn't resist the urge to get involved themselves.
If you're looking for a fun gift idea, look no further than your own Instagram feed.
One of the best ways to incorporate guest blogging into a content marketing strategy is to establish the authority of your company.
If done correctly, content marketing is a great way to build customer relationships that foster brand loyalty. When developing a content marketing strategy, follow these three tips for success.
Facebook is losing teenage users but engagement amongst older users remains steady.
Think your brand's Facebook posts just aren't getting the visibility they were a few months ago? You're right.
Twitter recently announced that the tailored audiences feature it previously beta tested is now globally available for brands.
Could a new social networking app for introverts take away from Facebook's teen audience?
DiGiorno's Twitter takeover during "The Sound of Music" provides a valuable lesson for marketers.
If you haven't taken the time to come up with some New Year's Eve promotions, don't worry. We've got 4 great ideas to get your fans interested and engaged!
Need help brainstorming digital holiday promotions? We spoke with Stacey Miller, Vocus Social Community Manager, to find brands with great holiday promos.