We’ve seen animated and video infographics before, but they haven’t become as common as static infographics. Why? They’re more time and labor-intensive and no one has provided beginners with the templates and means necessary to create them on their own…yet.
One of our favorite infographic makers, Infogram, has announced that it will soon launch the world’s first video infographic creator. Launching next year, the creator will allow users to create sleek, colorful and easy-to-understand infographics. You can get a sneak peek at the process and the end product in the teaser video below.
Why is this such a big deal? Infographics are a major tool for bloggers and publishers in general. Research has shown that high quality infographics are 30 times more likely to be read than text articles, and publishers that feature infographics grow traffic 12% faster than publishers that don’t. They’re also perfect for sharing across social networks. By giving more users the ability to create video infographics, Infogram is giving brands and publishers the opportunity to boost engagement among readers, and keep visitors on their site for a longer period of time.
Of course, making an animated infographic doesn’t automatically make your infographic interesting or effective. Follow these four steps to make your infographic as attractive and effective as possible.