Category: Marketing
Yes, it’s true — it’s barely October and many retailers have already set their sites on enticing customers for the upcoming holiday season. According to a new Apigee Corp/Harris …
Recent data from comScore shows that four out of five U.S. smartphone users visit retail sites from their mobile device. The study looked at mobile retail visitors throughout the month of …
Thanks to sites like Etsy, it’s become very easy for entrepreneurs and small businesses to establish a presence and sell their products online. Now, Supadupa.me is giving independent retailers even more …
Social media adds yet another wrinkle to the job search process. But why not turn your digital presence into a boon rather than a bane? You already know the …
We’ve seen clever social media marketing from some of our favorite eyewear brands in the past (remember Warby Parker’s #warbywalk?), and now LensCrafters is getting in on the action. …
These days the lonelybrand calendar is an ever-expanding a rainbow of afterwork Chicago tech community events. One shining star among the many is App Challenge Chicago, a hackathon that takes ideas …
A new report from Google shows that – surprise surprise – a mobile-friendly site is the key to a mobile visitor’s happiness and wallet. The survey asked 1,088 US adult …
You know that search engine optimization is important, but do you ever wonder what SEOs actually do on a day-to-day basis? SEOMoz provides biennial answers to this question with …
You’ve probably come across a TED Talk or two at some point in your Internet explorations. Whether it’s a subject of interest shared by a friend or a mind-boggling …
Watch out, Internet, you’re about to experience another influx in cute and funny cat videos. In a move that many are seeing as long overdue, Friskies cat food is …
We know that luxury brands are turning to digital to reach affluent audiences, but do we know what these consumers actually want from a luxury brand’s digital properties? The Luxury …
Response to Apple’s iOS 6 Maps app hasn’t been pretty. The Web is ringing with cleverly critical headlines and, surprise surprise, an ironic Tumblr site has popped up, called …
Community managers, take note. New updates to Facebook’s mobile Pages Manager app now allow you to schedule and promote from your phone or tablet. The Pages Manager app has …
While substantially underwhelmed by Apple’s latest hardware release, I couldn’t wait to get my hands on the 200-plus new features in iOS 6. It’s a lot to sift through, …
“Nostalgia is like a grammar lesson: you find the present tense, and the past perfect!” ― Owens Lee Pomeroy Marketers very well know that bringing back the good memories …
Twitter CEO Dick Costolo announced yesterday that the 140-character platform is following suit with the rest of the social gang by incorporating a large cover photo into user profiles. The …
Web users these days have an incessant hunger for visual content. Photo-based networks Pinterest and Instagram have filled the tech news pipeline for months now, and recent data proves …
We’ve seen restaurants embrace bad press and spin it into clever marketing, and we’ve seen TV shows embrace memes to promote themselves. But here’s a new twist: restaurants embracing …
At 7 million users strong, design-focused e-commerce site Fab.com knows a thing or two about user experience. But no one’s perfect – in fact, Fab.com fielded quite a few …
In the past year, we’ve seen some of the hottest TV shows work social media into their digital presence. AMC, for instance, sought to create buzz among “Breaking Bad” …
Lower prices don’t come without their shortfalls – not even when said low prices come from the world’s largest online retailer. When Jeff Bezos and team revealed the new …
At long last, Tim Cook and company shared the face of the iPhone 5 with the rest of us. While there were no big surprises, the release seems to …
When you watch TV, is your smartphone at hand? In early 2012 consumers watched 4.38 hours of television per day. According to Pew Research, viewers are further connected to …
With hours of lost productivity and profit as collateral damage, GoDaddy’s day-long DNS server outage illustrated the importance of DNS reliability for any company with a presence on the …
Taking a hint from the soft drink world, Bing is challenging the public to a ‘taste’ test. Bing’s opponent? The reigning search king Google. The challenge, cleverly titled Bing …
iOS devices are dominating the mobile web, and as smartphone and tablet use grows, more and more businesses and industries are looking into incorporating it into their worlds. BizTech …
If you’ve set up a LinkedIn profile for your company, you know that they aren’t much to look at. Lucky for us, there’s a bit of a refresh in the works, …
With election seasoning heating up, we’ve seen how some of the biggest tech brands are incorporating political tools and apps into their online presence. But when it comes to …
At long last, Apple has confirmed its September 12 product announcement. If months of rumors didn’t quit convey what’s to come from Tim Cook and co., the press invite …
Need an incentive to workout? When good health and a sleek physique aren’t motivating enough, the added benefit of monetary gain holds some serious appeal. This is the very …
