Category: Marketing

Bing recently announced pins will be included in image search results. Here are three steps brands can take to make their Pinterest pins Bing-worthy.

Promoted Pins look a whole lot like organic pins. Without rolling over the pin, the only indication that the content is sponsored is the grey text and icon seen …

When creating an effective style guide it's essential to consider your company's unique needs and establish the purposes for writing. Here are 6 things every style guide should include.

Google hashtag searches are now tied directly to Google Plus content, which will now rotate in a column of the righthand side of the search engine results page.

When you search for images on Bing, related Pinterest boards will appear right next to regular image search results from around the web.

The amount of tools and reports available for Google plus are still somewhat limited. How can you determine your best post times? Enter Timing+.

Rather than seeing posts exclusively in the Newsfeed or on a Timeline, we can now sift through content by topic.

There are some bits of Facebook Insights data that are easy to overlook, even though they're useful. We've identified how your brand can use them.

Facebook Engineering Manager Hong Ge announced that the social networking giant would be working to make its infamous News Feed ads more relevant to users.

Users can follow MagicRecs “to receive instant, personalized recommendations for users and content via direct message.” This can help keep content and conversation fresh.

Online community management certainly has its complexities. Add in strict industry guidelines and a monumental policy shift, and you've got a tough job.

We've summarized the three big changes the YouTube Google Plus comments will bring, and have laid out exactly how they'll benefit your brand.

Before you start going crazy with Facebook events, make sure you take the time to optimize. From images to paid promotion, there are plenty of ways to get more …

How can you incorporate imagery into your social content? Angie Trigilio, Manager of Creative Services at Cars.com, shared her top social design tips.

Journalists rely on the AP Stylebook to guide decisions on style. As a brand journalist you’re not locked into AP style, but guidelines are every bit as important for …

About a month ago, we praised LinkedIn Group's content-friendly makeover and the introduction of the cover photo. Here's a quick tutorial on how to switch out your group's hero …

In a blog post published on Thursday, Pinterest CEO Ben Silbermann gave readers a sneak peek at the future of Pinterest in the form of promoted pins. He reassured …

iOS 7 presents big change for users, developers and marketers. Here are 10 iOS 7 features that brand marketers should embrace in the coming months in order to stay …

It’s easy to get caught up in the aesthetics of iOS 7. While the shift from skeuomorphic to flat design is a big one, there’s more to the update …

Nesquik recently released its Bunny-fier app, but with a market already flooded by branded apps, it's underwhelming to say the least. Let's break down what exactly went wrong.