Author: Janelle Vreeland
If you thought you had everything figured out about social media posting, think again. New research from Compendium suggests that even the punctuation used in updates and posts can …
Yes, it’s true — it’s barely October and many retailers have already set their sites on enticing customers for the upcoming holiday season. According to a new Apigee Corp/Harris …
Thanks to sites like Etsy, it’s become very easy for entrepreneurs and small businesses to establish a presence and sell their products online. Now, Supadupa.me is giving independent retailers even more …
We’ve seen clever social media marketing from some of our favorite eyewear brands in the past (remember Warby Parker’s #warbywalk?), and now LensCrafters is getting in on the action. …
On the hunt for a new job in the Windy City? Here’s a bit of insight into what execs are looking for. The folks at the University of Phoenix …
Google for Entrepreneurs marks the launch of a new, major online resource for the startup and entrepreneur community. As Mary Grove, Head of Google for Entrepreneurs, explains, “We want …
Watch out, Internet, you’re about to experience another influx in cute and funny cat videos. In a move that many are seeing as long overdue, Friskies cat food is …
Fans of silent film were just as devoted to their favorite stars as we are today. In fact, a couple of fans from the era took their devotion to …
Despite some humorous jabs about the design of the iPhone 5 and what future models will look like, and the outcry over the iOS 6 version of the Maps …
Community managers, take note. New updates to Facebook’s mobile Pages Manager app now allow you to schedule and promote from your phone or tablet. The Pages Manager app has …
Kickstarter is undoubtedly the king of crowdfunding. Although there has been some question over what should and does happen to pledged funds if a campaign doesn’t reach its fruition, …
Summer is coming to an end and with it, so are the Google searches for summer hot spots, family vacation ideas and everything that goes with them. Ever wonder …
We’ve seen restaurants embrace bad press and spin it into clever marketing, and we’ve seen TV shows embrace memes to promote themselves. But here’s a new twist: restaurants embracing …
In the past year, we’ve seen some of the hottest TV shows work social media into their digital presence. AMC, for instance, sought to create buzz among “Breaking Bad” …
Taking a hint from the soft drink world, Bing is challenging the public to a ‘taste’ test. Bing’s opponent? The reigning search king Google. The challenge, cleverly titled Bing …
iOS devices are dominating the mobile web, and as smartphone and tablet use grows, more and more businesses and industries are looking into incorporating it into their worlds. BizTech …
With election seasoning heating up, we’ve seen how some of the biggest tech brands are incorporating political tools and apps into their online presence. But when it comes to …
After a week off, we’re diving back into Chicago’s silent movie past…this time, with a decidedly child-like eye. We’ve talked about Chicago’s own Photoplay magazine in the past, including …
When it comes to fashion retail apps, it seems like they usually fall into one of two categories. Either they are visually-oriented and focus purely on photos of collections …
If tracking foursquare activity has been the bane of your social media marketing existence, get ready for some relief. Shoutlet has announced the integration of foursquare into its 5.0 …
With online exclusive coupons and offers like free shipping, e-tailers are firmly establishing their place in retail realm. But is their threat enough to put brick-and-mortar retailers out of …
We know that digital marketing is an essential area to include in a brand’s marketing strategy, and it seems that luxury brands are realizing it too. According to a …
Old Navy’s status as a back-to-school beacon is still intact, but this year, the brand is using some clever social media and printable content that reminds me of my …
Videos have become a large part of brands’ digital marketing strategies. Spinx Web Design predicts online videos will soon be able to attract 90% of online traffic, which explains …
The retail and hospitality industries have already embraced the digital space to make shopping and booking accommodations even easier. Now, the healthcare industry is taking similar steps to offer …
After a decade of impressive online growth, the hospitality industry is beginning to recognize the benefits to having a mobile and social presence. In 2000, only 1% of bookings …
When you think of Chicago, chances are good that the musical and probably the film version of that musical spring to mind. What you might not know, though, is …
Recent studies have determined that the opt-out rates for brands engaging in SMS marketing are low. Now, new data suggests that not only are consumers happy with SMS marketing, …
Fast food restaurants earned their name for a reason. They pride themselves on getting hungry customers in and out quickly. When it comes to social, however, it appears that …
Although filmmakers didn’t realize the documentary potential of their medium until the mid-1920s, as early as the 1890s, filmmakers and cameramen were fascinated with the idea of capturing snippets …