Author: Katherine Leonard
The talking heads at Facebook tell us that the new Timeline design will change brand pages for the better, increasing engagement and enhancing the way brands can tell their …
Back in June when Google rolled out the exclusive first round of G+ invitations, I was dead set on getting my hands on one. When I finally (a whole …
LinkedIn recently announced that they’ve reached the milestone of 150 million members. Reach alone makes this network a worthwhile platform for any executive, but the professional network also offeres …
Over the weekend, Instagram made a few slight changes ranging from basic interface tweaks to new photo editing tools. Below we’ll highlight the new features to make sure you’re getting …
I spent Saturday afternoon on the 12th floor of Merchandise Mart, tagging along on round three of 1871’s ever popular hard hat tours. If you haven’t heard of 1871 …
The buzz about up-and-coming, visually-based social networks like Pinterest, Tumblr and Instagram is overwhelming these days. They’re cool to play with, hip to use and fun to look at, …
Getting in front of C-suite executives is an essential yet precarious step in the B2B sales cycle, and as these decision makers change the way they spend time online, …
If you’re anything like us, in the last three weeks you’ve read a million-and-a-half articles with sensationalist titles like the ones above. Do or die mentality and “must-read” articles …
Basecamp is a web-based project management tool by Chicago web application company 37signals. Their to-do lists, messaging, file sharing and time tracking services help teams get things done. But …
“Now where did I put my keys?” We’ve all been there. They’re somewhere, in some drawer, on some shelf, but which one? The digital age has created a lost …
Today’s best landing page design feature is near and dear to my heart because of some street teaming action I did for them in their early days. Zaarly is …
Captain Planet would be proud. Why the pat on the back from a 90’s era animated environmentalist superhero, you ask? We just arrived at the happy realization that in …
Big news! Facebook is, like, expanding it’s vocabulary. Back in September Mark Zuckerberg set out to blow the minds of the social world, announcing a new generation of Facebook …
Flavors.me exists to make life a bit easier for those of us who have a million and one things going on across the various portals of the web. Use this …
Advertising, marketing and public relations agencies know the importance of implementing search strategy for their clients, but do they employ similar strategies to work toward their own business goals? …
If you’ve been on the old internet machine lately you’ve undoubtedly been exposed to the explosive dialogue surrounding the Stop Online Piracy Act and the Protecting Intellectual Property Act. …
We’re just a couple weeks into 2012, and it’s already been a big year for up-and-coming social network/microblog/lifecasting/whatevers Tumblr and Pinterest. There’s no question that these two websites are …
In this week’s edition of Best Landing Page Designs we cover OhLife, an online journaling service for documenting the special and/or mundane events in your life. In their own words, OhLife …
A consistent complaint about social networking is that it replaces real life human contact with key strokes, turning us into robots rather than people…. Or something like that. Cue …
Apparently social media users have a bad case of middle-child syndrome. As you probably could have guessed, when consumers or their peers share questions or comments on social media, …
After covering Tumblr’s landing page a few weeks ago we decided to swing by Posterous’ homepage to see what they have going on. Posterous is a blogging platform designed especially for mobile …
Earlier this week Crain’s released its list of the top 10 most effective Chicago-based social media marketers. The study was based on Dachis group figures that look at audience …
Does gender affect a marketer’s success in social media? Studies show that among the general public, women have a slightly larger presence on social networks. A recent comScore survey revealed that 83.9% …
When attention spans are at an all time low it takes some juicy digital bait to get consumers excited about a product or service. Contests have become a go-to …
Looks like the merry theme of this Christmas was mobile, mobile and a little more mobile. Data from years’ past shows an upturn in app downloads and smartphone activation …
With just a handful of hours left in 2011, it doesn’t look like this will be the year that digital marketers concoct an overarching formula for measuring the effectiveness …
StumbleUpon is the ultimate time suck, and thus a site from which I’ve tried to keep my distance in the past few productive months. But in a moment of weakness …
Need an app to do your job for you? In this over-fed, post-holiday comatose state, me too. While that one doesn’t exist yet, the latest application from Avatron does …
When the abundance of fruit cakes and Michael Bublé Christmas tracks drive you to the breaking point this weekend, grab your screen of choice and check out our list …
We know and love a Tumblr page when we see it, so it’s no surprise that their landing page amounts to an equally pleasant combination of aesthetics, simplicity and …