Author: Katherine Leonard
Remove yourself as the admin of a Facebook Page with 4 simple steps. Want to do this using the Facebook App? Check out our step-by-step instructions for removing yourself …
Remember back in 2010 when the Gap tried to swap out its classic logo for something new and the social world launched into massive, angry protest? Breathe easy there, …
Compelling newsletter names are a key component of any strong email marketing strategy. And like starting a brand ambassador program, developing a great integrated marketing strategy, or creating interesting Facebook …
Promoted Pins look a whole lot like organic pins. Without rolling over the pin, the only indication that the content is sponsored is the grey text and icon seen …
Google hashtag searches are now tied directly to Google Plus content, which will now rotate in a column of the righthand side of the search engine results page.
When you search for images on Bing, related Pinterest boards will appear right next to regular image search results from around the web.
Pinterest is rolling out article pins, which will include the article’s headline, author, story description and link right on the pin. The intent is to provide teaser content for …
Rather than seeing posts exclusively in the Newsfeed or on a Timeline, we can now sift through content by topic.
Users can follow MagicRecs “to receive instant, personalized recommendations for users and content via direct message.” This can help keep content and conversation fresh.
Online community management certainly has its complexities. Add in strict industry guidelines and a monumental policy shift, and you've got a tough job.
One tool we couldn't live without here at lonelybrand is Google Drive. We gathered the following tips from around the web to help you get the most out of …
How can you incorporate imagery into your social content? Angie Trigilio, Manager of Creative Services at Cars.com, shared her top social design tips.
Journalists rely on the AP Stylebook to guide decisions on style. As a brand journalist you’re not locked into AP style, but guidelines are every bit as important for …
As stars walked the red carpet at Sunday evening's Emmy Awards, Target's social team was busy turning the night's most talked-about fashion into a shopping opportunity.
iOS 7 presents big change for users, developers and marketers. Here are 10 iOS 7 features that brand marketers should embrace in the coming months in order to stay …
It’s easy to get caught up in the aesthetics of iOS 7. While the shift from skeuomorphic to flat design is a big one, there’s more to the update …
Good news for content managers: Facebook has significantly increased the size of link images with the goal of increasing click-through rates and making link-based posts more engaging.
Last week Instagram’s director of business operations told the Wall Street Journal that users can expect the platform to begin selling ads “within the year.”
One way to encourage employees to participate in thought leadership is by gamifying content creation. Here are four examples of content gamification.
Between the acquisition of MoPub, endorsement from a former Facebook product manager and the IPO filing, it’s been quite a week for Twitter.
As brands become publishers it's important for CMOs to view marketing through the publisher's lens. Here are our favorite digital publishing news sources.
From brands to agencies to media outlets, companies across the globe are adding the Chief Content Officer role to their corporate structure. Let's take a look at the job …
Freelance writers are a great way to fill the content pipeline, but before handing over the reigns to outside help there are a few quality control considerations and processes …
Oyster is in the midst of a slow release of its app, dubbed, "Netflix for e-books." For now, interested parties are sent to Oyster's launch page for info.
The use of a Facebook hashtag makes a post less likely to go viral, less engaging for individual fans and actually decreases that post's organic reach. Meanwhile, hashtags …
Content curation makes some marketers sweat because of the old duplicate content rule. Here's what Matt Cutts, Google's head of webspam, has to say on the subject.
We combed through the master list of LinkedIn Influencers to find the top ten brand marketing minds you need to follow today.
The latest Edge Rank changes are minor, and at the end of the day the key to getting your posts rendered is sharing consistently high quality content. Here are …
Thanks to the social network's updated terms of service, page admins are no longer required to use third party apps for contests.
Toaster Strudel wants fans to answer the question, "How do you get your morning moving?" using the designated #StrudelArt hashtag. Participants will get something special in return.
