Month: August 2012
After a week off, we’re diving back into Chicago’s silent movie past…this time, with a decidedly child-like eye. We’ve talked about Chicago’s own Photoplay magazine in the past, including …
When it comes to fashion retail apps, it seems like they usually fall into one of two categories. Either they are visually-oriented and focus purely on photos of collections …
As an avid traveler and a visually-oriented person, my late in-the-game discovery of Hipmunk was quite the goldmine of a find. The travel site focuses on a visual organization …
If tracking foursquare activity has been the bane of your social media marketing existence, get ready for some relief. Shoutlet has announced the integration of foursquare into its 5.0 …
There are a million ways for consumers to start the online shopping process, from email to social media to good old fashioned recommendations from friends and family. As it …
Ninety seven percent of consumers check their personal email account every day – but that’s not too surprising, is it? The newsworthy bit here is not our inability to …
Online storefront Etsy provides an effortless ecommerce layout to promote and sell handcrafted, vintage, and re-purposed items. But Etsy users aren’t stopping there. Ebay remains a popular selling outlet …
With online exclusive coupons and offers like free shipping, e-tailers are firmly establishing their place in retail realm. But is their threat enough to put brick-and-mortar retailers out of …
Technology has certainly found its place in politics over the past four years, as is especially apparent come election season. Be it for traffic, data mining or a means …
We know that digital marketing is an essential area to include in a brand’s marketing strategy, and it seems that luxury brands are realizing it too. According to a …
Location tagging is one that the big three social networks have in common – regardless of minute differences in platforms, users are now publicly sharing their location on Facebook, …
We all know social Media has a black market for increasing a brand’s consumer engagement. But can these fake followers prove to be more detrimental than helpful? With appealing …
Mobile apps make our lives easier, turning time-consuming tasks into a breeze, adding a sepia tint to menial moments and keeping us on task when distractions run rampant. As …
Old Navy’s status as a back-to-school beacon is still intact, but this year, the brand is using some clever social media and printable content that reminds me of my …
Have you heard of the new medium for delivering mobile content? Currently, marketing to smartphones and tablets can only be activated if the user is actually using his or …
Videos have become a large part of brands’ digital marketing strategies. Spinx Web Design predicts online videos will soon be able to attract 90% of online traffic, which explains …
Intel & Toshiba present ‘The Beauty Inside’, a global social film by Drake Doremus that fully utilizes social media in a notable way. Content is created by the audience …
The retail and hospitality industries have already embraced the digital space to make shopping and booking accommodations even easier. Now, the healthcare industry is taking similar steps to offer …
Is it a collage of all the right pieces? A tired iteration of preexisting parts? Medium has generated a good amount of buzz in the past week, varying in …
After a decade of impressive online growth, the hospitality industry is beginning to recognize the benefits to having a mobile and social presence. In 2000, only 1% of bookings …
Last week we made the journey across the street to 1871 to listen to words from local entrepreneurs at an event called IdeaMensch. It so happens that the IdeaMensch …
When you think of Chicago, chances are good that the musical and probably the film version of that musical spring to mind. What you might not know, though, is …
You’ve probably encountered video-sharing site Vimeo at one point or another in your countless quests throughout the Web. Vimeo is a much smaller network than YouTube, but gives users …
There are a lot of apps out there. Every once in awhile we like to separate a few from the pack and point out some that we think are …
A few exciting updates emerged from the world of pins and pinboards this week, including apps for both iPad and Android, as well as the big open registration announcement …
Social media scoring service Klout has undergone changes in lieu of a few updates made yesterday – about 300 of them in fact. In case any of you are …
Recent studies have determined that the opt-out rates for brands engaging in SMS marketing are low. Now, new data suggests that not only are consumers happy with SMS marketing, …
People are always looking for an excuse to party, and a birthday is the most liable reason for jubilation. We celebrate birthdays belatedly or sometimes over the course of …
While earlier versions of the WordPress for iOS app accomplished the basic necessities of blogging, the app was functional at best and in dire need of a facelift. At …
Organic content with a paid media boost – that’s an appealing concept for just about any digital marketer. Of course Sponsored Stories look good on paper, but the concept …
