Category: Social Media Marketing
Steps to remove yourself as a Facebook Page Admin using a smartphone: Removing yourself as the Admin of a Facebook Page using only the Facebook mobile app is a simple, five …
Remove yourself as the admin of a Facebook Page with 4 simple steps. Want to do this using the Facebook App? Check out our step-by-step instructions for removing yourself …
Often you get only one chance to have your brand make a strong visual impression, one that will keep your viewers engaged. That means that the design of your brand’s …
There are many ways to start building meaning around your product, but there is really no more effective way than empowering individual brand ambassadors to run with your vision …
No doubt that, social media platforms have become boon for the common people as well as for the small and medium business owners. In social media marketing, a lot …
The best way to find Instagram influencers starts with some of the same tried and true tactics marketers have used for over a century. Yep, I’m talking about good …
Delete a Facebook page and make sure it’s gone for good in 4 simple steps. Our step-by-step guide will ghost your page in 5 minutes flat. Steps to Delete …
“What’s in it for us? Show me the benefits of influencer marketing compared to everything else in my marketing mix.” It’s one of the most common challenges I tackle each …
What exactly is brand ambassador marketing in the era of the social, mobile, millennial consumer? It’s not news that every brand wants a celebrity to endorse their product. In fact, …
When it comes to measuring influencer marketing ROI, many brands have found themselves back in the Wild Wild West of the digital frontier. Measuring the ROI of influencer marketing …
Air France has long been catering to Millennial luxury travelers with a half a million strong Instagram following and reliance on quirky, fun imagery mixed with product messaging. In …
Image via Shutterstock Brands in all categories are driving a dramatic increase in social media influencer fees Influencer marketing has reached a trending status among marketers. Utilizing popular social …
Successful brand ambassador programs take resources, commitment, and strong relationships with social media influencers At a recent Digiday Agency Summit we sat down with Nick Kinports, Strategy Lead and …
Brand ambassador marketing is all the rage in 2017, but what happens when things don’t work out the way you expect? Call them Brand Ambassadors, Influencers, or Sponsors; they …
As organic reach on Facebook declines, it may be time to refresh your Facebook content strategy.
The publishing world is about to undergo another major shakeup, and this time the casualty in the race to own content isn’t print, but websites themselves. Facebook has released …
Instagram Post Notifications are leaving users wondering what will happen to their accounts Instagram is beginning to turn off the reach spigot, leaving many wondering how their followers will …
Advertising a new business can be a challenge. Creating an engaging social media profile for your business help.
If you're working in the ever-changing world of the travel industry, a social media strategy is essential for your success. We take a look at what that looks like.
You've conquered Facebook and Twitter. Now you're trying to choose where to go next Pinterest or Instagram. We examine the pros and cons of each.
What happens when a beloved brand makes a decision that angers their most loyal fans? Cadbury found out recently and now faces a social storm of fan rage.
How can your automotive brand use social media to connect with auto enthusiasts? Here's a guide to help you get started.
Can your brand use the term "Super Bowl" during the big game? Explore the NFL's legal web and discover the right and wrong way to post about the game …
How can travel brands use digital, social, and content marketing to succeed?
What's the best way to win the Super Bowl of advertising? Try reaching the millions of people who aren't interested in the big game.
Ask most successful lawyers how they built up their client base, and you’re likely to hear three little words, again and again: Word. Of. Mouth. Naturally, the best way …
Facebook enters the realm of professional social networks with their latest offering "Facebook at Work."
Pinterest is opening up their Promoted Pins program for all US marketers. Are Promoted Pins a good investment for your brand?
It is easy to forget sometimes that social media is still a relatively young industry. Facebook is a little over 10 years old. MySpace (remember MySpace?) is only a …
What were our 10 most popular articles in 2014? We count them down in this article.
