Category: Marketing

Viral content curation is ripe for parody. The Onion's new web site Clickhole aims to do just that.

Father's Day is no longer being ignored by retailers, and marketers are using emotions to strike a chord with their audiences.

Believe it or not, one of the most successful brands in the realm of social media is NASA. Learn how the geeks from NASA dominate social.

An editorial calendar can help publishers stay on track, but it can't guarantee success. Here are three tips to get your calendar working and keep you on track.

"Orange is the New Black" has returned for a second season. To build awareness, OitNB and Netflix have launched a very well integrated marketing campaign.

In need of some great affordable (or free) image tools to enhance your social or blog presence? We've got three to get you started.

When choosing a home for a content, it's important to choose a secure content portal. Learn how Wordpress is upping their security game.

Sometimes you feel uninspired when you have creative work to do. Learn how to get creative when you aren't feeling inspired.

Instagram is unveiling a new feature that allows you to have greater control over your photo creations.

Social media feedback can be an essential tool in the product development process. Learn how you can apply social media feedback in your development process.

It's hard to know what image dimensions work best for each social channel. That's why we put together this social network image cheat sheet.

There are lots of free resources that you can use to get your content marketing campaign going. Here are six of our favorite free content marketing tools.

Memejacking has become a popular tactic amongst content marketers. However, it can be a tricky tactic to implement. Learn best practices for memejacking.

How can you ensure your promotion get the most participants possible? Create a mobile-friendly Facebook sweepstakes.

You have graduated from college and you have decided you want to work in social media. If you want to get a job in social media, here are some …

Content marketing is about to enter a brave new world that focuses more on engagement than text-dense white papers. Enter quizzes and interactive pages.

Advertising on Tumblr has many potential benefits. Ads on Tumblr are non-disruptive and evergreen. What do you need to consider when advertising on Tumblr?

We've looked at great digital marketing courses in the past. Here are a few more that beginners and advanced users can benefit from.

Content marketing works for brands. It's powerful, it's effective, but so many businesses struggle with the demands that come with producing content.

Don't have the time or means to put together an event-focused microsite? Here's how to promote and organize your conference on Pinterest.