Month: May 2012
It didn’t take long for Hollywood to begin romanticizing its past and feeling nostalgic about its humble beginnings. As early as 1938, Photoplay magazine began publishing retrospectives and looking …
Wednesday, the folks over at Facebook announced a feature that will begin rolling out in the next few weeks — the App Center. As the post details, the Facebook …
This certainly wasn’t the first event to utilize a mobile application, but it’s got to be one of the most creative. On Thursday night, National Public Radio’s This American Life …
It seems like it’s been months since we’ve had major news to report on the Tumblr front, but the social network is now gaining advertisers’ attention with the announcement …
Mobile ad spending from the finance industry is growing and growing quickly. But who exactly consumes mobile content and ads from insurance, banking and financial services brands? “Mobile Insights …
Last month we reported that Hulu was changing its ad policy, only charging advertisers if their ad was viewed all the way through. Now, YouTube is offering a similar …
For the first time in four years, the blogging habits of Inc. 500 brands took a downward turn. According to a study by the University of Dartmouth, shiny object …
Last week, Orlando played host to the BlackBerry World conference where RIM announced some new BlackBerry features and gadgets which it hopes will prove to be enough competition against …
LinkedIn and SlideShare have likened their relationship to chocolate and peanut butter, and last week LinkedIn made things official, acquiring the document sharing platform for $119 million. Since launch, …
Last week, Walmart introduced a new payment feature that may bring more traffic to its site. This new feature allows shoppers to purchase items sold exclusively online and pay …
When Noah Elkin, Principal Analyst at eMarketer shares insights on mobile marketing we listen. That’s why his recent presentation in Chicago drew our attention. We’ve heard the basics: more …
Ever since there have been films, there have been filmed advertisements. It would take time for films to discover the power of product placement or the celebrity endorsement, but …
I love my job. Unfortunately, the digital prefix to my job title can throw a wrench into any health or fitness regimen I may be on. In fact, this …
There’s nothing quite like a hard-earned afterwork beer with the coworkers, and this recently-debuted app from New Belgium Brewing Company is a celebration of that very ritual. The premier …
In a past life I helped coordinate large conferences that saw over 10,000 attendees cross the gates every year. As with most events, the conference schedule was subject to …
You stumble upon (or StumbleUpon) an interesting article but don’t have time to read it right then and there. Of course you make a steadfast mental note to go …
The response regarding Google+ has been mixed. While many individual users and brands who have accounts are fans of the forum, a large part of the online community either …
At a recent conference we learned from Google’s Avinash Kaushik that although consumers spend 23% of their time consuming mobile content, marketers only spend 1% of their budgets on …
“Futurama” and Comedy Central’s marketing team are taking advantage of the social media realm to get the word out about the show’s new season. The show’s core audience consists …
“They’re like one big, dysfunctional family.” That quote from Marvel’s Avengers Assemble may sum up the current state of digital marketing. And the sure-to-be blockbuster certainly looks like a modern …
