Author: Sean Kelley
Move beyond shamrocks and rainbows for St. Patrick's Day success. We have the content marketing tips you need for a great St. Patrick's Day campaign.
You've conquered Facebook and Twitter. Now you're trying to choose where to go next Pinterest or Instagram. We examine the pros and cons of each.
What happens when a beloved brand makes a decision that angers their most loyal fans? Cadbury found out recently and now faces a social storm of fan rage.
What's the best way to win the Super Bowl of advertising? Try reaching the millions of people who aren't interested in the big game.
Facebook enters the realm of professional social networks with their latest offering "Facebook at Work."
Everyone wants to make a viral video but the truth is that viral isn't an effective strategy. We explore what you need to do instead.
The holidays are over but Valentine's Day is right around the corner. We share three ideas to help you make content that stands out this Valentine's Day.
As the market becomes saturated, how can your brand make content that stands out? We take a look and give 3 great tips.
Pinterest is opening up their Promoted Pins program for all US marketers. Are Promoted Pins a good investment for your brand?
It is easy to forget sometimes that social media is still a relatively young industry. Facebook is a little over 10 years old. MySpace (remember MySpace?) is only a …
We've assembled some of our best tips for starting a podcast for your agency or brand.
What were our 10 most popular articles in 2014? We count them down in this article.
What are your content marketing resolutions for the New Year? We share some of ours.
Get some ideas for interactive holiday content to get your fans to participate in your holiday ad campaigns.
As podcasting becomes more and more popular, advertisers need to look seriously at investing more in the medium.
Get something for every marketer on your list with our 2014 Holiday Gift Guide for Marketers.
What are some great New Year's Eve Promotions for your brand? We have a few ideas for you.
In an attempt to get 30 somethings to buy cars, Honda turned their Twitter account over to arch-villain and 80's icon Skeletor.
Modern consumers are tricky to market to. Learn how to adjust your content and social campaigns for these marketing savvy consumers.
People are always complaining about ads. Most people (especially young people) complain that there is too much advertising in their lives, and it’s too disruptive. This is particularly …
Get tips on optimizing your ecommerce platform to optimize your holiday sales this season.
Learn the latest trends in social, content, and digital marketing that will affect your brand in the near future.
Why does Sainsbury's "Christmas is for Sharing" work? We take a look.
As the New England Patriots Learned with their #1MillionPatriots Hashtag, social media automation can be very, very problematic.
What do Doctor Oz and Bill Cosby have in common? Social media controversy.
What keeps brands from making the best content possible?
How can brands take advantage of Facebook's recent news feed changes? By getting back to basics and making great content.
Who or what is #AlexFromTarget and what does it have to do with social media marketing? Find out in this article.
Every year, thousands of people participate in National Novel Writing Month. What can marketers learn from these aspiring novelists?
Need some inspiration for holiday content marketing? Here are 4 examples of successful brand content for the holiday season.