Month: March 2014
If you are a busy entrepreneur and struggling to find customers, you should consider SMS marketing. Here are four ways this can help boost your business.
Disney purchases Maker Studios. Why they're moving aggressively into the world of digital video content.
March Madness is an ideal event for all marketers. Out of all the awesome campaigns this year, here's our final four.
Video content for children is big business. Learn more about video networks that focus on children's video content.
A $500,000 private jet booking conducted via an iPhone app has sparked a number of changes in the way individuals and businesses are booking their flights.
iAcquire's PR Director offers tips on how to maximize Google authorship as a brand.
Social media marketing can be an incredibly valuable tool, even if you work in a heavily regulated industry. Here are some tips to get you started.
Tastemade is "not your mother's food network" and the next step in awesome user-generated content.
As part of a last-ditch effort to save the Eighth Wonder of the World, Astrodome supporters are showing their love with #SaveTheDome selfies.
How will your brand's creative be affected by Facebook Newsfeed's new dimensions? Here's a hint: new ratios are in your future.
Are you ready for wearable marketing? What is marketing going to look like on wearable devices?
According to Adobe’s Digital Index, digital video consumption is set to explode in 2014. How can your brand take advantage of this?
Fan engagement is incredibly important. "Veronica Mars" epitomizes good fan engagement.
All brands should aspire to have an Instagram account like Disney's.
There are a number of benefits that can be reaped from using email marketing. Before diving in, though, take note of these email marketing tips.
For those struggling to understand how beneficial smartphones can be for their company, here are some apps you need to try.
While Twitter and Facebook are huge outside of the United States, they are not the only players in town in the world of international social networks.
We've identified some multicultural marketing mistakes so you don't have to make them.
If you haven't been designing posts and ads with the mobile Facebook user in mind, you're alienating a large portion of your potential audience.
The Adult Swim show "Rick and Morty" may have taken the social media debut cake after debuting its new episode on Instagram in the form of 109 videos.
That’s right, the World Wide Web turns 25 this year. To celebrate this momentous occasion, here are ten key moments from the history of the World Wide Web.
Facebook is rolling out Premium Video Ads to a select group, with the promise that they will be carefully monitored as they're rolled out to more users.
These five quick tips will improve your long-form content.
Could the new "Milk Life" campaign help with slumping sales and interest?
With an average $65 spent per order, Instagram spurred purchases are certainly nothing to sneeze at. So, how can you take advantage of it and deal with its restrictions? …
One of the most effective content marketers on YouTube might surprise you: the White House.
Though it can be risky to embrace outrageous forms of brand marketing, it can pay off with increased buzz for your business and increased sales.
Assigning Facebook admin roles can be overwhelming on its own, but failing to give admins an appropriate amount of control can cause major issues.
Ah, the sting of a negative review. We've all experienced them, but you can't prevent customers from airing their frustrations on social media...can you?
Recently, the world of comedy lost Harold Ramis. What lessons can marketers take from his work?