Author: Katherine Leonard

Is it a collage of all the right pieces? A tired iteration of preexisting parts? Medium has generated a good amount of buzz in the past week, varying in …

Last week we made the journey across the street to 1871 to listen to words from local entrepreneurs at an event called IdeaMensch. It so happens that the IdeaMensch …

A few exciting updates emerged from the world of pins and pinboards this week, including apps for both iPad and Android, as well as the big open registration announcement …

While earlier versions of the WordPress for iOS app accomplished the basic necessities of blogging, the app was functional at best and in dire need of a facelift. At …

You may remember BabbaCo from all of the buzz surrounding their 2011 Techweek COMPETE win. Founded in Chicago by Jessica Kim, BabbaCo’s mission is to make learning fun for …

Thanks to the large, easy-to-find icons, the apps bar on Facebook Timeline is a terrific way for brands to call attention to marketing materials. Last week we showed you …

Several months back LinkedIn rolled out targeted updates, and now it looks like Facebook is finally following suit. The update has been released to a select group of Facebook …

There seems to be something big cooking over at Google Labs these days. Well aware that the future of online display advertising revolves around social, the search giant not-so-quietly scooped …

The fun is soon to begin at Grant Park, and fortunately there’s an app to guide us through it all. The Official Lollapalooza 2012 App is packed with features …

We’ve all experienced the spammy side of SMS – that 3am “FREE BEST BUY GIFT CARD” text with no choice to opt out. But there is actually a bright …

Consider yourself a beer snob? Your water-beer drinking compadres just don’t understand, do they? Now you can leave them to post about their mainstream beer on mainstream social networks, …

In this era of multiple devices, channels and screens, digital media can seem like hodgepodge of interactive elements. Building a successful marketing program means bringing everything to one table: the …

The TV viewer of the future is equipped with two screens – and that’s not necessarily a bad thing. A new study from Pew Research reveals that 25% of …

According to a recent study from Domo and CEO.com, CEOs are participating in social media channels significantly less than the general public. In fact, 70% of CEOs have no …

In this post-Walkman era, we don’t always have a radio on our person, causing quite the insurmountable inconvenience for NPR devotees like myself. Lucky for us, there are a …

Despite recent progress from the mobile and social corners of the ring, web development continues to dominate among digital marketing tactics. It’s always interesting to see how brands manage …

As an Internet user, chances are you’re regularly on the receiving end of retargeting campaigns – you just might not know it yet. In case you’re unfamiliar with the …

Do you watch “Mad Men” with a MacBook in your lap? “True Blood” while plugged in to Twitter? If so, studies show that you’re actually more engaged because of …

ComScore released its most recent report on mobile trends yesterday, revealing a growing popularity in Apple, apps and mobile social networking. No surprises there, right? Device choice From February …

Google announced a hefty batch of features at last week’s I/O developer’s conference, from a sky high Project Glass demonstration to a host of Google+ tweaks. Among our favorite …