Month: June 2012
In our present age of information overload, it’s difficult to imagine a time when information about celebrities was limited and difficult to find. But that’s precisely the problem film …
The battle between Google+ and Facebook users hasn’t lost any heat, which can be confusing for brands looking to establish themselves on one of the social networks. Pardot.com recently …
If it were up to my generation, cold hard cash would be a thing of the past. It just so happens summertime is always the hardest for us anti-cash …
Techweek is taking over Chicago from June 22-25, and lonelybrand is proud to be a strategic partner. To celebrate the contributions Chicago is making in the digital space, we’re …
If you’re a fan of television, social media, or the internet in general, then you’ve probably seen (or at least heard news about) Twitter’s new TV commercials. This marks …
Disqus, a popular online discussion and commenting service for websites, is revealing a series of updates to make online discussion a more social experience. The tool’s new Discovery module …
Techweek is taking over Chicago from June 22-25, and lonelybrand is proud to be a strategic partner. To celebrate the contributions Chicago is making in the digital space, we’re …
Medialets recently conducted a study examining how mobile rich media ads perform, and the data they uncovered could be enough to change your mobile strategy. You can check out …
A new and unapologetically pro-Facebook report from ComScore points to several reasons why the platform is worth a brand’s time and money. ComScore and Facebook itself (sponsor of the …
Recent research from Jumptap suggests that when it comes to the battle of mobile advertising click-through rates, iOS devices and Amazon’s Kindle Fire reign supreme. According to the study, …
According to Facebook, yesterday’s WWDC announcement from Apple is “great news for Facebook users and iOS and Mac OS X developers.” But where does that leave marketers? A look …
Thanks to the success of competitive cooking shows like “Top Chef” and an influx of celebrity chefs taking to the online space, restaurants and food trucks have truly embraced …
We sleep with them and panic when they’re out of sight. In the past couple of years, smartphones have become an increasingly personal device. This level of what we’ll …
The business of designers making affordable versions of fashions made famous by stars at awards ceremonies actually has its roots deeply seated in the days of silent film. Prior …
Ever since its launch, the iPhone photo app Instagram has been a media darling. With Facebook and Twitter feeds being flooded with photos of pets and food, users have …
With countless devices to distract us, getting things done is tougher than ever. But as always, technology is both a boon and a bane, this time swooping in with …
As marketers, we often ponder whether we want to toy with those squarish, alien-looking symbols called QR codes. Some believe they are effective while others point out that less …
The founders of Napster are at it again, but this time they’re on a mission to make the web a more personal place, one video at a time. On …
A lackluster NASDAQ debut may have been just the start of Facebook’s troubles. According to Ironfire Capital founder Eric Jackson, Facebook will “disappear” by 2026. Jackson said on “Squawk …
Unless your office is stocked with a wide range of devices for testing purposes, it’s hard to tell how your audience actually sees your website. But the fact of …
Multitaskers, rejoice! Sidecar.me is making it possible to multitask on your smartphone, even while you’re in the middle of a call. Sidecar.me allows you to take videos, take photos, …
Content curation programs run the gamut from Intel’s employee-curated digital magazine to the lone tweeter sharing content on a specific topic. Way back in 2009, Ogilvy SVP Rohit Bhargava wrote the “Manifesto …
Nearly 70% of tablet and smartphone owners use their device while watching TV, and a recent study has determined that smartphones can work to bring attention to or detract from …
The abundance of email marketing tools out there makes multivariate testing for email as simple as can be. Testing and optimizing web content and layouts, on the other hand, …
Sports have always played an important part in film. Among the earliest films to be shown on Thomas Edison’s Kinetoscopes was a match between boxers Michael Leonard and Jack …
As more and more e-tailers embrace the idea social shopping, it raises the question of “How many consumers rely on the opinions and recommendations of others before making a …
We’re lucky to have the Rick Bayless trifecta right around the corner from our office. In case Frontera, Topolobampo and Xoco are out of your reach, Bayless and team …
