Category: Social Media Marketing
Dunkin’ Donuts recently launched its “Like a Boss” video resume generator, adding another app to its social media artillery. Pretty epic, right? The app, which is available through the …
With the advent of social media, we’ve all taken to following, liking and circling our favorite brands and companies, but recently brands have begun engaging with customers in new …
Get ready for another buzzword-filled SXSWi folks. And the darling of this year’s digital pageant? Ambient Social Networking It’s all about broadcasting your status in real time without having …
Facebook premiered its highly-anticipated Timeline for Pages on Wednesday, introducing a host of tweaks on both the front end and back end of Pages in what we think is …
A recent episode of “30 Rock” celebrated Leap Day by crafting a hilarious character to embody the spirit of the day, the Mariana Trench-dwelling Leap Day William. Maybe you …
On Friday afternoon we headed down the street to the offices of Google Chicago for the Community Manager UNconference, a participant-driven meeting focusing on the community management role. We …
Right when you get used to your new gadget/app/social media platform/insert fickle tech item here, BOOM here comes another update, leaving you with a whole new interface to get …
It’s been around since 2009, so if you haven’t made time to get acquainted with Hunch, it’s high time you did. Working off of a core algorithm that was …
You know Quora, right? That magical place you can go to ask questions and count on getting what, for the most part, are legitimate answers? Answers to our burning …
Maybe Google+ isn’t just for us tech geeks anymore. Unless, of course, you count the world’s top 100 brands as geeks. Google officially launched Google+ Brand Pages on November …
The talking heads at Facebook tell us that the new Timeline design will change brand pages for the better, increasing engagement and enhancing the way brands can tell their …
Pinterest has been dominating web dialogue lately, with marketers, brands and fans alike gushing over its success, its design and its exponential increase in users (including us…twice). Although users of …
Back in June when Google rolled out the exclusive first round of G+ invitations, I was dead set on getting my hands on one. When I finally (a whole …
February 14 is upon us, and there are sure to be flower deliveries and plush baby animals aplenty. But what if your Valentine’s Day isn’t filled with twinkling eyes …
LinkedIn recently announced that they’ve reached the milestone of 150 million members. Reach alone makes this network a worthwhile platform for any executive, but the professional network also offeres …
These days it seems that Pinterest posts are lurking around every corner of the interwebs. Actually, they’re not so much lurking as jumping and yelling CLICK ME! We’ve got …
If you’re anything like us, in the last three weeks you’ve read a million-and-a-half articles with sensationalist titles like the ones above. Do or die mentality and “must-read” articles …
Big news! Facebook is, like, expanding it’s vocabulary. Back in September Mark Zuckerberg set out to blow the minds of the social world, announcing a new generation of Facebook …
Last week we shared a post about how gender affects a marketer’s success in social media. Now we ask, “what’s age got to do with it?” We hear day …
Apparently social media users have a bad case of middle-child syndrome. As you probably could have guessed, when consumers or their peers share questions or comments on social media, …
As marketers, we’ve got social strategy, we’ve got mobile strategy, and now we’ve got mobile-social strategy (or if you can say it without throwing up a little, “mocial”). Just …
Earlier this week Crain’s released its list of the top 10 most effective Chicago-based social media marketers. The study was based on Dachis group figures that look at audience …
Does gender affect a marketer’s success in social media? Studies show that among the general public, women have a slightly larger presence on social networks. A recent comScore survey revealed that 83.9% …
When attention spans are at an all time low it takes some juicy digital bait to get consumers excited about a product or service. Contests have become a go-to …
I associate Christmas shopping with pain and agony. Well, not really. But every year I commit to finding fun and unique gifts for my friends and family and my …
It’s been a week of ups and downs for the geo-location industry. In case you’ve missed the whirlwind of news, here’s a quick look at what happened this week …
In the early days of social media, B2C companies were first to develop people, processes and competency around a new way to communicate with consumers. But as 2012 approaches …
The rise of digital has enhanced job search capabilities for savvy seekers. From LinkedIn groups to Twitter hashtags created to support job finding, opportunities abound. Digital tools can assist …
According to our research, fewer than three quarters of CMOs and top marketing executives have implemented an official Twitter program at the firm they represent. That finding led us …
It’s worth noting that this post was inspired by one of our youngest team members in a recent commentary on the failed Kardashian wedding, Wikileaks allegations, and more. Modern …
