Category: lonelybrand Culture
It didn’t take long for Hollywood to begin romanticizing its past and feeling nostalgic about its humble beginnings. As early as 1938, Photoplay magazine began publishing retrospectives and looking …
Ever since there have been films, there have been filmed advertisements. It would take time for films to discover the power of product placement or the celebrity endorsement, but …
I love my job. Unfortunately, the digital prefix to my job title can throw a wrench into any health or fitness regimen I may be on. In fact, this …
“They’re like one big, dysfunctional family.” That quote from Marvel’s Avengers Assemble may sum up the current state of digital marketing. And the sure-to-be blockbuster certainly looks like a modern …
Since its inception, the American film industry has held a special relationship with the leaders of the country. Even during the days of silent film, not only did presidents …
Albert Einstein, John Lennon and Ted Turner. What do these three men have in common? According G. Michael Maddock, they are all Idea Monkeys — the very people that …
Even when film was a new medium, studio moguls and stars understood that movie success was a partnership between filmmakers and fans. If that partnership were to become one-sided, …
Chances are, even if you haven’t seen a single silent film, you’re still familiar with this image. It’s an iconic shot that has been recreated by the likes of Christopher …
April 12 marked a very important day in science and space exploration history. It marked 31 years since the first launch of a Space Shuttle, 51 years since Yuri …
A favorite practice in silent film was for studios to find their version of the hottest star of the moment. Even studios who were fortunate enough to have signed …
The World Wide Web sure does love a good holiday on which to capitalize – and you didn’t think they’d skip Easter, now did you? Once you’ve hunted down …
Real life pranks are so 20th century. These days, April Fools’ Day is all about outlandish online schemes. Here’s a collection of our favorite 15 bits of web foolery. …
Last week, I mentioned that Chicago played host to many large, well-known studios from the silent film era, including Essanay Studios which claimed Charlie Chaplin, Gloria Swanson and Ben …
Chicago has had its fair share of films. Of course, the John Hughes films rank at the top of the list, along with the likes of “The Dark Knight” …
“We didn’t need dialogue. We had faces!” That is one of the most memorable lines from Billy Wilder’s “Sunset Boulevard.” Norma Desmond, played by Gloria Swanson, laments the death …
Of all the talking points of South By Southwest Interactive—Highlight is the next big social trend, Angry Birds Space is angrier than all those other Angry Birds, etc—Homeless Hotspots …
Back in the days of silent film, the only information a fan could get about a star was from magazines. Of course, the only information the magazine writers had …
Will, in his words Born and raised in Chicago, and definitely can’t be paid to leave. In 2009 I started my own marketing and IT consultancy. My passion for …
“The Lorax” is hitting theaters today and it, like many films and celebrities before it, has formed partnerships with popular brands who have worked the film into their promotions. …
Meet Katherine, Digital Content Developer at lonelybrand. Katherine, in her words Nine out of ten times a Chicagoan asks me where I’m from, they hear my response and immediately …
Meet our new Digital Content Developer, Janelle Vreeland. Janelle, in her words Originally from the middle of nowhere, Michigan, I traded Amish and tractors for the L and Lake …
Meet our new Digital Content Developer, Paul Dickens. Paul, in his words I was born and raised in Columbus, OH. I attended college at Miami University in Oxford, OH, …
Captain Planet would be proud. Why the pat on the back from a 90’s era animated environmentalist superhero, you ask? We just arrived at the happy realization that in …
When the abundance of fruit cakes and Michael Bublé Christmas tracks drive you to the breaking point this weekend, grab your screen of choice and check out our list …
lonelybrand announced today that it has acquired Chicago-based marketing and social media agency ChirpUp. Founded in 2008 by tech industry veterans Mark Bradford and Rob Lambert, ChirpUp addresses the …
This Thanksgiving we’re thankful for fun office times, knitted turkeys and cool tech gadgets. We put together a list 10 ways to keep yourself and your family happy this …
