Over 30% Search for Local Businesses Daily Via Mobile Devices

Still haven’t made the jump to mobile optimization? Maybe these stats will be enough to get you moving in the right direction.

According to a recent study by Street Fight and YP, nearly 90% of consumers surveyed reported searching for a local business on a PC, tablet, or mobile device within the last week, and over 30% said that they do so on a regular basis.

Although PCs remained the most used device for local searches in almost every category, mobile devices were a strong competitor, with 34% of respondents saying they search for local businesses via tablet on a daily basis and 33% using smartphones. If you don’t have a mobile site in place for your local brand, that is a huge segment of potential customers that you are missing out on. And as the number of tablet and smartphone user increases, these stats stand to increase, too.

Ready to give your brand a true mobile presence? Duda and Google can help.