Visual social networks like Pinterest and Houzz are tailor-made for home improvement and interior design brands, but if you’re a small business, you might feel like you’re getting lost in the sea of casual and pro users. If you’re looking to showcase your work in a simple, uncluttered way, Behance is worth checking out.
Behance is a free social network that showcases creative work (including interior design, graphic design, advertisements) and allows others to discover it. Designers can display visual examples of their work, choose relevant tags and even respond to job proposals. Browsers can then check out their work, like it, share it and even contact the designer directly.
Galleries are also curated around top-tier work, allowing users to browse a variety of work at once (and giving designers bragging rights).
Have you discovered other niche social networks that have helped you promote your brand? Share them with us! Or, check out the rest of the goodies in our Digital Marketing Toolbox.