Author: Nicholas Kinports
A recent Lowe’s television commercial showcases a great case for the evolution of the consumer website and highlights the ways big brands are bringing tangible value to their customers …
It’s worth noting that this post was inspired by one of our youngest team members in a recent commentary on the failed Kardashian wedding, Wikileaks allegations, and more. Modern …
Looking to get your insurance company on the mobile map in the coming year? You’re not alone. Nearly half of marketers hope to devote more resources to mobile app …
Content marketing, pull marketing, inbound marketing. They’re all terms for creating and distributing thought leadership – the idea of sharing helpful insight and experience in exchange for potential new …
In this week’s edition of There’s an App for That we take a look at a collection of insurance industry mobile apps. Some take a stab at expected functions like …
Back in the early 2000s, people pondered whether or not websites were worth it. CEOs wondered whether or not people would even be using the internet in 15 years, …
The Search & Social 101 presentation below recently caught my attention. It does a great job of highlighting the growing relationship between search engine marketing/optimization and social engagement. Check it out …
“Are daily deals doomed?” It’s the question on the tip of Wall Street’s tongue these days. I’m pretty sure the daily deals business model will be around for a long time. …
If you clicked this link thinking you were going to read an affirmation that your advertising, marketing or public relations agency should stay off of Facebook, well, prepare to …
Sometimes I wonder if Kickstarter will ever become a real thing. There’s a huge untapped enterprise segment for big companies to test – in real time – if consumers …