Author: Savannah Marie

How are your brand's conversion rates? Are they good or bad? These are questions that every company or marketer should be asking themselves.

LinkedIn Publisher, the publishing platform that’s built into the LinkedIn website, recently became available for all users of the business networking site.

A good web design is one of the most important elements of a website. A beautiful and easy to navigate site can greatly increase the time on site average.

Facebook’s organic reach issues don’t have to drag down your social marketing scheme. These five changes will do wonders for your reach.

Every small business owner dreams of landing a series of “known” clients. However, it's easier said than done. Read on to learn five ways to snag a client!

Father's Day is no longer being ignored by retailers, and marketers are using emotions to strike a chord with their audiences.

Marketers and journalists have a reputation for clashing over content creation and marketing. Read on to find out how they can work together.

Initially thought of as a community-building platform, it appears that Facebook is destined to shift toward content publishing from a marketing perspective.

People respond better to visual communication – which means they respond better to visual social media marketing.

Though it can be risky to embrace outrageous forms of brand marketing, it can pay off with increased buzz for your business and increased sales.