Month: February 2013
One of the biggest problems that non-profits run into is turning their social efforts into measurable donations. Sure, you can schedule pledge drives, but if you ask too often, …
Tackling social media without a plan is kind of like sitting down to write a college entrance essay without an outline. You have the very best intentions, but the …
Newsletters are a great way to keep in touch with your customers, but if you don’t have exciting or interesting content to share, it can be extremely difficult to …
Whether a nod or a warm hello, as consumers we expect of some sort of acknowledgment when we walk into a brick and mortar store. That same expectation holds …
Brands are still trying to navigate their way through Google Plus, but few bars, restaurants and cafes realize that the space is readymade for them. How so? The integration …
To cap off 2012, Quora founder Adam D’Angelo posted a few thoughts on the company’s quest to share knowledge, and where that mission would take the platform in the …
Although both the San Francisco 49ers and the Baltimore Ravens were major winners in the social space this week, the accounts that caught our eye were the ones that …
Sometimes we get so wrapped up in online content marketing that we forget where it all originated: good old-fashioned print. The vast majority of device-wielding Millennials will tell you …
Social media has evolved into a natural extension of the customer service process. Now, instead of turning to contact forms or phone numbers, frustrated customers are quick to write …
WBEZ, the Chicago affiliate of National Public Radio, ruffled a few feathers this week with the debut of its new membership drive campaign. The “2032 Membership Drive” encourages current NPR …
