HY Connect Acquires lonelybrand, Adds Depth To Social Media Offering

February 27, 2013

HY Connect, an independent marketing and communications firm, has acquired lonelybrand, a digital marketing agency operating in Chicago.  The move augments the agency’s social media and content marketing service, while supporting HY Connect’s. . . Read More

New white paper from lonelybrand helps marketers identify visitor needs to build conversion-boosting landing pages

October 31, 2012

lonelybrand’s latest white paper, Landing Page Guide 2013, is the essential toolkit for creating better landing pages. As landing pages continue to evolve in both use and complexity marketers are searching for more intelligent ways. . . Read More

lonelybrand recognized for outstanding achievement in web development

October 9, 2012

Chicago-based digital marketing agency lonelybrand is pleased to announce that the lonelybrand Blog has been recognized for Outstanding Achievement in Web Development by the Web Marketing Association’s WebAwards. . . Read More

Data shows brand marketers don’t trust agencies in the digital space

February 2, 2012

lonelybrand’s latest white paper, “Confidence Game: Overcoming Digital Doubts with Content Marketing and Social Engagement” uses raw data to show that marketing firms can solve the issue of client confidence by establishing a thorough digital presence. . . Read More

Despite low conversion rates over 35% of paid search clicks are directed to the homepage rather than a custom landing page

January 18, 2012

lonelybrand’s latest white paper, “Landing Pages 101: Digital Marketing Practices for Driving Conversion with Optimized Landing Pages” introduces the latest methodologies smart companies are using to create, test and optimize landing pages that convert. . . Read More

New report analyzes most effective paid services for reporting relevant conversation in social networks

December 20, 2011

lonelybrand’s “Marketing Planner 2012: Social Media Monitoring Tools” assesses the most effective paid services that help brands and agencies engage and report relevant conversation in social networks. . . Read More

lonelybrand Acquires ChirpUp

December 06, 2011

lonelybrand, the digital marketing and communications consultancy for midsized and large companies, today announced it has acquired ChirpUp. Founded in 2008 by tech industry veterans Mark Bradford and Rob Lambert, ChirpUp addresses the digital. . . Read More

New study shows 68% of executives know that social engagement tools like Twitter boost company growth but aren’t sure how to effectively add them to their current day-to-day process

November 30, 2011

lonelybrand’s The Social Executive 2012: Planning for C-Suite Support and Earning Quick Wins in Social Media Marketing is a roadmap for organizations planning to have more executive involvement in social media in 2012. . . Read More

New study reveals advertising and public relations agencies plan massive spending increase in 2012 focused on digital marketing

November 15, 2011

lonelybrand’s Agency Growth Blueprint 2012 reveals advertising and public relations agencies plan on significantly increasing digital marketing budgets in the coming year. . . Read More

Innovative mobile applications will drive insurance industry quoting behavior in 2012, according to a new white paper

November 3, 2011

lonelybrand’s new white paper, “Mobile Applications: Driving quoting behavior in 2012” uses custom data to guide insurance marketing strategy in 2012. The digital strategists at lonelybrand take a close look at ten innovative examples of how the industry can use mobile to drive quoting behavior. . . . Read More