Instagram Marketing

4 Instagram Tagging Opportunities for Brands

Social Media Marketing On May 2 Instagram debuted Photos of You, a feature that allows users to tag people and brands in photos. The announcement on Instagram’s business blog describes the feature as  ”a new way to curate and share the photos that best showcase your brand as documented by your biggest fans.” To add ...

Posted by Katherine Leonard
instagram marketing strategy

4 Tips to Improve Your Instagram Strategy

April 10, 2013 by Janelle Vreeland

With 90 million monthly users, Instagram provides marketers a brands with an huge audience just waiting to be reached. Of course, getting your content in front of these users is easier said than done. Luckily, we’ve found a few techniques to help get your precious pics in front of as many interested eyes as possible [...]

silent film instagram

Toronto Silent Film Festival Rethinks Instagram (And We Love It)

April 2, 2013 by Janelle Vreeland

Lasting from April 4-9, the Toronto Silent Film Festival annually celebrates something near and dear to my heart — silent film. Although silent film aficionados already know about the festival, the TSFF launched a new imaginative campaign aimed at connecting with a new, younger audience by embracing a social media network in a new way. [...]

Visual Social Media

3 Creative Ways to Fill the Visual Content Pipeline

January 14, 2013 by Katherine Leonard

When we looked back at our most popular blog posts for 2012, we knew imagery played an important role in engagement. But when we discovered that photo-based Facebook posts yield 15 times more shares than text-based posts, we realized that this visual social media thing is here to stay. But generating a constant stream of high-quality [...]

Instagram Photos Facebook

How to Share Instagram Photos on Your Brand’s Facebook Timeline

December 17, 2012 by Katherine Leonard

Over on our post about adding an Instagram tab to a Facebook brand page, we’ve fielded several questions about sharing Instagram photos directly to a brand Timeline. So here it is: a step-by-step guide to sharing sepia-toned photos on your company’s Facebook wall. Step 1: Head to the options page in Instagram To access the [...]

Digital Marketing Toolbox: Nitrogram

Digital Marketing Toolbox: Nitrogram

December 3, 2012 by Janelle Vreeland

Although the Instagram community largely consists of would-be photographers, we’ve discovered again and again that having a brand presence on the network can result in a large presence for online retail. Unfortunately, there hasn’t been a very good way to keep track of and analyze your presence on Instagram…until now. Enter Nitrogram, a site that [...]