GallerySepia-Toned Sales: 6 Ways to Help Convert Instagram Views to Purchases
With an average $65 spent per order, Instagram spurred purchases are certainly nothing to sneeze at. So, how can you take advantage of it and deal with its restrictions?
GalleryHow the White House Uses YouTube to Get Its Message to Young Americans
One of the most effective content marketers on YouTube might surprise you: the White House.
GalleryHow to Push the Limits with Brand Marketing
Though it can be risky to embrace outrageous forms of brand marketing, it can pay off with increased buzz for your business and increased sales.
GalleryDemystifying Facebook’s Admin Levels
Assigning Facebook admin roles can be overwhelming on its own, but failing to give admins an appropriate amount of control can cause major issues.
GalleryDon’t Tweet That! Intercepting Negative Reviews Before They Go Viral
Ah, the sting of a negative review. We’ve all experienced them, but you can’t prevent customers from airing their frustrations on social media…can you?
Five Marketing Lessons from the Late, Great Harold Ramis
Recently, the world of comedy lost Harold Ramis. What lessons can marketers take from his work?
GalleryGoodbye, Vizify
Social media data startup Vizify announced yesterday that it has been acquired by Yahoo, in an attempt to bring a new look to visual data.
GalleryAmerican Heart Month Goes Social
How did you celebrate American Heart Month? By ‘liking’ a Facebook post? Health-conscious brands celebrated by using Facebook as a way to share heart tips.
GalleryWindy City Icons Commemorate Chicago’s Birthday via Social Media
The Art Institute of Chicago, The Field Museum and the Chicago Cubs all marked Chicago’s birthday using social media.
GalleryGreed is No Longer Good: How Altruism is Taking Over Marketing
In the world of social media marketing, the old ways of marketing no longer suffice. How is altruism transforming marketing?
