For NIVEA, a Picture’s Worth a Résumé

NIVEA’s Interngram challenged Instagram aficionados with the opportunity to win one of three internship positions in Europe.

By |April 15th, 2014|Digital Marketing|Social Shares: 3
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    American Airlines’ Twitter Threat: A Lesson in Community Management

American Airlines’ Twitter Threat: A Lesson in Community Management

American Airlines received a terrorist threat from a teen Twitter user. Their response was a perfect lesson in community management.

By |April 14th, 2014|Social Media Marketing|Social Shares: 5

Heartbleed for Marketers: What Do You Need to Do?

Heartbleed impacts 66% of all web sites. Learn what you need to do right now as a marketer to protect yourself and your clients.

By |April 14th, 2014|Digital Marketing|Social Shares: 2

Facebook Enlarges, Limits Right-Hand Column Ads

Lately, bigger is better on Facebook, and the team is preparing to expand that philosophy to the network’s right-hand column ads.

By |April 11th, 2014|Digital Paid Media|Social Shares: 2

Authenticity Wins: 6 Brands Who Define Authentic

The age of fake is over. Consumers want you to be honest and authentic. Here are six brands who have mastered the art of authenticity.

By |April 11th, 2014|Content Marketing, Social Media Marketing|Social Shares: 5

Facebook Messenger: Worth the Mandatory Download?

Facebook really wants you to download Facebook Messenger. So much so, that they are removing the chat option from the main Facebook iOS and Android apps.

By |April 10th, 2014|Mobile Marketing|Social Shares: 2

Keep an Eye on the Competition with Perch

If you’re a small business, the capabilities of the free app Perch can help you keep abreast of your local competition with just a few taps.

By |April 10th, 2014|Digital Marketing|Social Shares: 3

Don’t Be Afraid of Programmatic Buying

Reining data in is still possible for the rest of us brave enough to tackle the fast-paced world of programmatic buying.

By |April 9th, 2014|Digital Paid Media|Social Shares: 8

HBO Go’s Sunday Night Crash: 4 Takeaways for Marketers

HBO was not prepared for the number of Game of Thrones viewers. Their servers crashed, causing angry viewers to turn to social media to vent their rage.

By |April 9th, 2014|CRM, Social Media Marketing|Social Shares: 9

Key Takeaways from Twitter’s New Layout

Pretty soon all Twitter users will see the new design on their own accounts. Here are the major points you need to know.

By |April 8th, 2014|Social Media Marketing|Social Shares: 14