Category: Analytics and Insights
Digital marketing without analytics? Fuhgeddaboudit! But saying analytics are important and implementing a robust process for measurement, reporting and data driven decision-making are two different things. We surveyed over …
Lady Gaga has 14,161,587 Twitter followers. That’s a whopping level of influence, but good luck getting her to mention your brand in a tweet. And what does Lady Gaga …
With all the thought, planning and work that goes into Facebook page development understanding return on investment is a must. Constant Contact and research firm Chadwick Martin Bailey seem to …
Back in the early 2000s, people pondered whether or not websites were worth it. CEOs wondered whether or not people would even be using the internet in 15 years, …
Once attached to a tweet, Facebook message or email, how long does a link have to produce results? Who better to ask than the folks at URL shortening service bitly? Their …
