Successful brand ambassador programs take resources, commitment, and strong relationships with social media influencers At a recent Digiday Agency Summit we sat down with Nick Kinports, Strategy Lead and …
Can your brand use the term "Super Bowl" during the big game? Explore the NFL's legal web and discover the right and wrong way to post about the game …
It is easy to forget sometimes that social media is still a relatively young industry. Facebook is a little over 10 years old. MySpace (remember MySpace?) is only a …
Hachette wants to ditch Amazon and sell you books through a somewhat unconventional source: Twitter.
What are some great New Year's Eve Promotions for your brand? We have a few ideas for you.
In an attempt to get 30 somethings to buy cars, Honda turned their Twitter account over to arch-villain and 80's icon Skeletor.
Modern consumers are tricky to market to. Learn how to adjust your content and social campaigns for these marketing savvy consumers.
As the New England Patriots Learned with their #1MillionPatriots Hashtag, social media automation can be very, very problematic.
What do Doctor Oz and Bill Cosby have in common? Social media controversy.
Who or what is #AlexFromTarget and what does it have to do with social media marketing? Find out in this article.