Photo credit: Instagram @kailua_kat Tips to Execute a Winning Product Ambassador Program A GoPro accessory manufacturer used smart positioning combined with an aggressive product ambassador program to increase ecommerce sales by …
Tag: content marketing
Image via Shutterstock Brands in all categories are driving a dramatic increase in social media influencer fees Influencer marketing has reached a trending status among marketers. Utilizing popular social …
Mastering the email subject line is one of the most important parts of email marketing. It’s the first thing recipients see, and the reason they open your message or …
It's always difficult to create content that your readers will share, and even harder when that content is related to an drier industry.
Move beyond shamrocks and rainbows for St. Patrick's Day success. We have the content marketing tips you need for a great St. Patrick's Day campaign.
Everyone wants to make a viral video but the truth is that viral isn't an effective strategy. We explore what you need to do instead.
The holidays are over but Valentine's Day is right around the corner. We share three ideas to help you make content that stands out this Valentine's Day.
As the market becomes saturated, how can your brand make content that stands out? We take a look and give 3 great tips.
What were our 10 most popular articles in 2014? We count them down in this article.
Get some ideas for interactive holiday content to get your fans to participate in your holiday ad campaigns.
Modern consumers are tricky to market to. Learn how to adjust your content and social campaigns for these marketing savvy consumers.
Need some inspiration for holiday content marketing? Here are 4 examples of successful brand content for the holiday season.
Sometimes when it comes to content, the best way is the hard way. No one exemplifies this better than rock band OK Go.
LinkedIn Publisher, the publishing platform that’s built into the LinkedIn website, recently became available for all users of the business networking site.
Everyone has access to publishing an enterprise blog, but are marketers creating interesting, engaging, and informative content that drives results?
McDonald's has had a tough couple of years. Can a new "authentic" ad campaign turn things around?
Want to do Facebook right? Follow these five great Facebook pages to see how to do FB right.
Cracked went from print failure to digital success. How has Cracked become one of the best content sites in the world?
With Pin Picks, Pinterest looks to curate its own content and build increase its value to brands and users alike.
When content marketing, social media, and crowd-funding work in concert, they can build some cool stuff, like a museum.
Get tips on how to generate great brand blog topics when you feel creatively exhausted.
According to Alexa, YouTube is the third most popular website on Earth. YouTube is the most popular website that specifically focuses on creating and sharing content. If you …
Nowadays, late night talk show hosts need to be more than masters of a witty one-liner. They need to be masters of viral content.
Location based content marketing may just be the next big marketing trend. Get the facts on this trend and decide whether or not it's right for your brand.
In recent years, the maker and DIY movements have exploded. What can marketers learn from people who build everything themselves?
Craft beer uses unconventional, but effective techniques on social media to take on big brewers. Learn a few of these techniques in this article.
If your office is a great place to work, letting your fans know about what makes you great can help build brand loyalty, and drive engagement.
Every brand wants to create funny content, but very few do so successfully. Learn how to up your funny content game with tips from comedy pros.
Which brands are winning the World Cup of Content Marketing? We spotlight five brands with great World Cup marketing.
Believe it or not, one of the most successful brands in the realm of social media is NASA. Learn how the geeks from NASA dominate social.