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    It’s a Trap! The Big Game, Brands and the NFL’s Legal Web

It’s a Trap! The Big Game, Brands and the NFL’s Legal Web

Can your brand use the term “Super Bowl” during the big game? Explore the NFL’s legal web and discover the right and wrong way to post about the game on social.

By |January 29th, 2015|Social Media Marketing|Social Shares: 0

It’s Time to Get Serious About Paid Social

It is easy to forget sometimes that social media is still a relatively young industry. Facebook is a little over 10 years old. MySpace (remember MySpace?) is only a little older. With that in mind, it’s important to remember that social media companies are now entering a phase where venture […]

By |January 5th, 2015|Social Media Marketing|Social Shares: 0
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    Would You Buy Books From Twitter? Hachette’s New Plan to Bypass Amazon

Would You Buy Books From Twitter? Hachette’s New Plan to Bypass Amazon

Hachette wants to ditch Amazon and sell you books through a somewhat unconventional source: Twitter.

By |December 9th, 2014|Social Media Marketing|Social Shares: 0

4 Creative New Year’s Eve Promotions For 2015

What are some great New Year’s Eve Promotions for your brand? We have a few ideas for you.

By |December 4th, 2014|Social Media Marketing|Social Shares: 0

Skeletor Conquers Honda’s Twitter Feed

In an attempt to get 30 somethings to buy cars, Honda turned their Twitter account over to arch-villain and 80’s icon Skeletor.

By |December 3rd, 2014|Social Media Marketing|Social Shares: 0

How to Make Content for Today’s Marketing Savvy Consumer

Modern consumers are tricky to market to. Learn how to adjust your content and social campaigns for these marketing savvy consumers.

By |December 1st, 2014|Content Marketing, Social Media Marketing|Social Shares: 0
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    #1MillionPatriots: When Social Media Automation Goes Really, Really Wrong

#1MillionPatriots: When Social Media Automation Goes Really, Really Wrong

As the New England Patriots Learned with their #1MillionPatriots Hashtag, social media automation can be very, very problematic.

By |November 14th, 2014|Social Media Marketing|Social Shares: 0

What Do Dr. Oz and Bill Cosby Have in Common?

What do Doctor Oz and Bill Cosby have in common? Social media controversy.

By |November 13th, 2014|Social Media Marketing|Social Shares: 0

The Weird Story of #AlexFromTarget

Who or what is #AlexFromTarget and what does it have to do with social media marketing? Find out in this article.

By |November 5th, 2014|Social Media Marketing|Social Shares: 0

How Not to Market to Millennials

Many brands have tried to market to Millennials and many have failed. Here are some of the most epic attempts to reach Millennials.

By |October 31st, 2014|Digital Marketing|Social Shares: 0