editorial calendar

Engineering an Editorial Calendar That Actually Works

An editorial calendar can help publishers stay on track, but it can’t guarantee success. Here are three tips to get your calendar working and keep you on track.

By |June 12th, 2014|Content Marketing|Social Shares: 0

Set Deadlines, Assign Content with GatherContent

Tools like Hootsuite and Sprout Social have made it easier for teams to collaborate on social, but what about general site content? Enter GatherContent.

By |November 1st, 2013|Content Marketing|Social Shares: 7

How to Check Tweet Length from an Excel Editorial Calendar

Have you noticed your tweets growing a bit shorter lately? Tweets are still holding strong at 140 characters, but due to recent changes in the t.co wrapper, text distribution has altered slightly. Twitter’s shortened t.co links gained two characters in length, so to fit within the 140 character limit, the […]

By |March 25th, 2013|Social Media Marketing|Social Shares: 38

Curate Content More Efficiently with Content DJ

A year and a half ago Jerry Tian quit his job as a software engineer to join the startup game. But like many who set out on their own, he found himself lacking focus. “I was in Vancouver pulling my hair out because I couldn’t find the right idea,” he […]

By |March 8th, 2013|Social Media Marketing|Social Shares: 76

Key Elements of a Social Media Editorial Calendar

Tackling social media without a plan is kind of like sitting down to write a college entrance essay without an outline. You have the very best intentions, but the result is a stream of consciousness narrative that hops from one topic to the next without warning. As community managers we go to work […]

By |February 7th, 2013|Social Media Marketing|Social Shares: 37

The Blogger’s Roadmap

Pumping out consistent, quality blog content can be a daunting task. Whether it’s a personal blog or a company blog, everyone hits that “what do I write about now?” roadblock. An editorial calendar is a blogger’s key to success, and sticking to it can help you produce consistent, quality content. […]

By |March 20th, 2012|Content Marketing|Social Shares: 22