Facebook recently launched ad scheduling, a process where marketers can target messages to be delivered at certain times during the day.
Facebook introduces Mobile Ads Manager, making ad management, targeting and boosting more accessible to admins on the go.
Is it okay for a brand to have a Facebook page that doesn’t have any actual content? Short answer: No. For the long answer, read on.
When you call them fans, followers, or customers, you handicap your ability to communicate with them. Try “people” instead.
Sharing pins has just gotten easier and more interactive. Pinterest messaging now allows users to share and chat about pins privately.
The quickest path to real value in YouTube video marketing lies in forging authentic, engaging relationships with YouTube influencers.
How are brands in the book industry surviving and thriving in this digital world? They’re using social media as a tool.
The 20% text rule has prevented users from being bombarded with text-heavy ads. It’s also become a problem for pages looking to celebrate the past.
SocialRank has opened up the ability to search and measure your Twitter followers quickly and easily.
Coca-Cola is trying to monetize its Twitter presence with a new campaign that lets you buy a friend a Coke. The campaign is called “Tweet-a-Coke.”