When the NYPD launched the #myNYPD hashtag, they didn’t anticipate the wide variety of photos they would receive.
Reddit moderators used an auto-moderation tool to censor major topics on the site. The result was banishment from the front page.
Facebook is still the king of the social mount throughout the world. If you are planning to enter international markets, Facebook is a good place to start.
A wide range of experiences with Facebook ads suggests that brands might be diving into the ads platform without a plan in place.
Sports are a central part of the social experience. It makes sense that many popular sports franchises have major presences on social media.
Brands tend to fall into one of two camps: 1) Facebook advertising works, 2) Facebook advertising has poor ROI. We take a closer look.
We just learned a lesson in Community Management from American Airlines. Now, U.S. Airways teaches us a new lesson: how to avoid a Twitter catastrophe.
People respond better to visual communication – which means they respond better to visual social media marketing.
The web and Android app have been around for a year, but the iOS app for Helpouts has made it even more convenient and accessible to users.
American Airlines received a terrorist threat from a teen Twitter user. Their response was a perfect lesson in community management.