CRM

Crowdfunding Sites: Which is Right for Your Business?

How do you choose the right crowdfunding site for your business? We take a look at some of the top crowdfunding sites to help you get your campaign rolling.

By |June 30th, 2014|CRM|Social Shares: 0

Reading Rainbow Crushes Kickstarter

Recently, Reading Rainbow launched a Kickstarter and raised over $1 million in one day. What lessons can marketers learn from Reading Rainbow’s success?

By |June 3rd, 2014|CRM|Social Shares: 0
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    Boomerang for Gmail Gives You the Freedom to Schedule Emails

Boomerang for Gmail Gives You the Freedom to Schedule Emails

Don’t have an email marketing client? Don’t worry. Boomerang for Gmail lets you schedule messages for free.

By |May 21st, 2014|CRM|Social Shares: 0

3 Social Media Lessons from the #myNYPD Fiasco

When the NYPD launched the #myNYPD hashtag, they didn’t anticipate the wide variety of photos they would receive.

By |April 24th, 2014|CRM, Social Media Marketing|Social Shares: 0

HBO Go’s Sunday Night Crash: 4 Takeaways for Marketers

HBO was not prepared for the number of Game of Thrones viewers. Their servers crashed, causing angry viewers to turn to social media to vent their rage.

By |April 9th, 2014|CRM, Social Media Marketing|Social Shares: 0

Veronica Mars Returns: The Epitome of Fan Engagement

Fan engagement is incredibly important. “Veronica Mars” epitomizes good fan engagement.

By |March 21st, 2014|CRM|Social Shares: 0
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    5 Steps to Help Businesses Get the Most Out of Email Marketing

5 Steps to Help Businesses Get the Most Out of Email Marketing

There are a number of benefits that can be reaped from using email marketing. Before diving in, though, take note of these email marketing tips.

By |March 20th, 2014|CRM|Social Shares: 0
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    Don’t Tweet That! Intercepting Negative Reviews Before They Go Viral

Don’t Tweet That! Intercepting Negative Reviews Before They Go Viral

Ah, the sting of a negative review. We’ve all experienced them, but you can’t prevent customers from airing their frustrations on social media…can you?

By |March 7th, 2014|CRM|Social Shares: 0

For Results, Add Value to Your Call-to-Action, Not Pressure

The team at Marketing Experiments raised a question in a recent webinar: Are our CTAs asking too much too soon?

By |February 14th, 2014|CRM|Social Shares: 6

Why You Need a Community-Run Customer Support Forum

Not only do customer support communities make frustrated users feel more comfortable, they can also provide benefits for brands themselves.

By |January 31st, 2014|CRM|Social Shares: 15